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Delta Air Lines is using AI to set the maximum price you’re willing to pay

Delta’s personalized AI pricing tech is provided by travel firm Fetcherr, which also partners with Virgin Atlantic, Azul, WestJet, and VivaAerobus. In Delta’s case, the AI will act as a “super analyst” that operates 24/7 to determine custom ticket prices that should be offered to individual customers in real-time, per specific flights and times.

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· 57m · on MSN

Airfare by algorithm: Delta leans into AI pricing — but is it a good thing?

Delta Set to Expand AI-Powered Dynamic Ticket Pricing by the End of 2025

Independent.ie1h

AI airfares: How Delta could take dynamic pricing to the next level, and the pros and cons for passengers

Delta Air Lines has revealed that it wants 20pc flights to be priced using AI by the end of the year, up from 3pc presently.

16hon MSN

Delta’s AI pricing — good or bad? Experts give their verdicts (and it’s not great news for business-class fliers)

Delta’s AI pricing — good or bad? Experts give their verdicts (and it’s not great news for business-class fliers) - We asked ...

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