By offering better integrations with Salesforce, Google hopes to encourage customers using Microsoft products to make the switch.

The contract, worth $2.5 billion, is emblematic of how big tech companies are forging alliances to offer a broader menu of AI products.

Salesforce users will now be able to use Gemini models, with long token context windows and up-to-date information.

This seven-year agreement will see Salesforce leverage Google's cloud services to enhance its AI capabilities.

This high-profile collaboration may spur similar deals across the industry as organizations seek the best mix of software and AI capabilities.

Salesforce has signed a $2.5 billion seven-year contract with Google Cloud. The contract will enable Salesforce customers to run their customer-management software, Agentforce autonomous AI assistants, and Data Cloud products on Google Cloud.

Worth $2.5 billion over seven years, the agreement would link Google Cloud's infrastructure with Salesforce's AI-powered Agentforce assistants, CRM software, and Data Cloud capabilities. Benefiting joint business customers,

The expansion of the strategic partnership will enable customers to build Agentforce AI agents using Google Gemini and to deploy Salesforce on Google Cloud.

The new, seven-year deal, announced today, will enable Salesforce customers to run their Agentforce AI agents and its customer relationship management software on Google’s cloud infrastructure, where they can take advantage of an extensive range of data analytics products,