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The "marketing apocalypse" for the music industry that comes with the TikTok ban in the US: "It's the worst possible scenario"
Americans are already trying out new alternatives, such as the popular viral video app RedNote, which is already leading ...
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Music industry braces for looming US TikTok ban and "marketing apocalypse"
That the short-form video-sharing app might shut down in the US starting Sunday has fostered a sense of "marketing apocalypse ...
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Music industry girds for looming US TikTok ban
That the short-form video-sharing app might shut down in the United States starting Sunday has fostered a sense of "marketing apocalypse" across the industry, says Tatiana Cirisano, a music industry ...
Music industry braces for looming US TikTok ban
NEW YORK, United States (AFP) — TikTok has dramatically changed music discovery and marketing — a reliance the looming US ban ...