Consumer behavior is tough to judge. How will consumer react? What kind of products should we make? Well it starts with ...
Ellen Van Loo, an expert in the field of consumer food behavior, has joined Purdue University’s Department of Agricultural ...
Your dashboards look steady and surveys show loyalty—yet a competitor just took your share. See what’s really happening, and ...
A PwC analysis shows that GLP-1 medications like Ozempic and Zepbound may be catalyzing a behavioral and economic shift ...
One CDIO and board member’s blueprint for enterprise intelligence with responsible AI implementation in the consumer goods, ...
As AI consumer apps evolve, I find it crucial to adopt data-driven decision-making systems that can help drive user growth and achieve ambitious revenue targets. Intuition is no longer enough, and we ...
New IAB study explores how advertisers and marketers need to adapt to the growing influence AI is on the retail and ecommerce market ...
The rise of the algorithmic consumerEarlier this year, I witnessed a transformation in consumer behaviour – one that began at ...