Built on the foundation of the company’s flagship Integrity Selling® program, the GAP Model™ Workshop equips sales professionals and leaders with a structured framework for asking better questions, ...

Anyone immersed in the business world has a grasp on how dynamic the market's behavior is when it comes to consuming goods and services. Every year, business owners across the country are forced to ...

Marketing researchers at the University of Maryland's Robert H. Smith School of Business have produced an artificial intelligence-based model that they say "predicts digital customer behavior and ...

Lululemon (LULU) , famous for its luxury athletic wear, is suffering from a drastic change in customer behavior that's impacting sales, and its CEO has launched a plan to reverse the alarming trend.

What if your SEO strategy could predict what customers want before they even search? The shift from keyword-centric to behavior-driven SEO is important. When you understand why people search, not just ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Enterprises want to accelerate their sales, but more often than not, the ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Members of Generation Z, born between 1997 and 2012, are truly redefining consumer behavior ...

The CEO is sounding the alarm on a growing problem. Dollar General (DG) , which has almost 20,000 locations nationwide, is starting to feel the impact of an unexpected shift in customer behavior, and ...

Lululemon is battling a growing problem that is prompting the company to make drastic changes. Lululemon (LULU) , famous for its luxury athletic wear, is suffering from a drastic change in customer ...