But the America that Ford is selling has changed over time. Watched in succession, Ford ads tell us the story of what America ...

Cast your mind back to a time when the automobile was still considered a novel invention. The Benz Patent Motorwagen debuted in 1886, representing more of a technological curiosity than anything. The ...

Ford introduced the Model T way back in 1908, and production continued for nearly two decades before finally coming to an end in 1927. Engines of this era, even four-cylinder engines like the unit ...

Ford Motor Co. ran several full page ads in major newspapers touting the automaker's strong American manufacturing presence. Industry experts said the ads are a tactic to offer assurance to investors, ...

Some cars invite you in with chrome and comfort. The Model T invites you into a time machine, hands you three pedals that mean the wrong things, and politely asks you to learn 1910s. Then it coughs, ...

Ford did not invent the automobile. We have Carl Benz to blame for that with his Benz Patent Motorwagen. But we can safely credit Ford with creating the affordable car in the shape of the Model T. One ...

Ford’s CEO calls its new EV a “Model T moment,” a claim that suggests a revolution in affordability. We analyze if a low-cost, LFP-powered car can truly live up to the legacy of the car that put the ...

During its second-quarter earnings call, Ford CEO and delivery man Jim Farley announced that the company would reveal its long-awaited cheap EV platform on August 11. And as we predicted when we first ...

CEO Jim Farley says the company is poised to unveil a "breakthrough" EV and U.S.-built platform, calling it a pivotal moment in Ford’s history. The strategy aims to leapfrog Chinese EV rivals by ...