The video above features latest coverage from Piqua. PIQUA, Ohio (WDTN) – The City of Piqua launched a new brand identity to ...

Your brand is the entire ecosystem around your company that leads to a feeling or perception in the eyes or hearts of your customers. The Fast Company Executive Board is a private, fee-based network ...

A brand's logo is not only about visual identity. It also captures the brand's values and story -- which were evident in this ...

It takes years of consistent messaging and visual representation to build an effective brand. Through these efforts, the College of Medicine has successfully established the brand Drexel University ...

My background is working with very well-known brands. About five years ago, I founded an agency with the purpose of taking the tools that we'd developed over the years for big brands and applying them ...

Texas Tech unveiled a new simplified 'Double T' logo, but fans aren’t happy, calling it dull and too similar to other teams’ designs.

In her newsletter on Thursday, Tucson City Councilwoman Nikki Lee addressed the ongoing violence on public transportation.

URochester’s new logo and nickname spark backlash from alumni and students who say the rebrand feels like losing a piece of ...

Out with the green, in with the purple. Northwestern’s Associated Student Government is rebranding this quarter, launching a ...

The countdown clock on the North Shore now displays the official logo of the 2026 NFL draft, inspired by Pittsburgh’s ...