Fast Company Executive Board members share their insights. The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share ...

Sales and marketing misalignment is a sad reality for many B2B companies. When those two teams aren’t in sync, every revenue-generating department feels it. The good news is that there’s a way to fix ...

The role of the marketer has changed greatly over the past few years as a result of new technology. But what might the marketing department of the future look like?The digital revolution has had an ...

Marketing is what I often like to call the "gluey middle" of an organization. When it connects with multiple other departments, it helps the entire business stay on brand, connect with the customer, ...

Rebecca Hinds, Head of Asana’s Work Innovation Lab, discusses the State of Marketing Collaboration at the Meltwater Summit in June. According to Meltwater and Asana’s recent State of Marketing ...

Build a high-performing marketing team by seeking out people who contribute to a more holistic vision of the department. Now that remote work is the norm, talent pools are bigger than ever, and ...

Online Trading Academy in Irvine had just a couple of employees in its marketing department when it hired Rhythm Interactive to work on its digital advertising strategy in 2010. The school, which ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Debra Andrews It is no ...