John Pring, director of inbound marketing and content creation at Designbysoap, advises on the actions required to measure ROI from your infographic Content marketing in all its forms is notoriously ...

A whopping 91% of marketers agree that measurement of their efforts is a top priority, yet only 13% rank their measurement abilities as "excellent," according to an infographic by B2B marketing ...

All science, observed writer and oncologist Siddhartha Mukherjee, starts with counting. “To understand a phenomenon, a scientist must first describe it,” Mukherjee wrote. “To describe it objectively, ...

Marketplaces these days come in all shapes and sizes. On one hand, there are big players like Uber, which have made huge waves in the scene. On the other, we have newer kids on the block such as ...

Working backwards can help you to define the problem your company needs to solve so you don't spend time tracking the wrong information. Looking at your customer experience, customer service and ...

With last-touch attribution, businesses have the powerful ability to see exactly what happened right before a conversion. However, the clarity and immediacy of short-term attribution tools often lead ...

A look at the landscape of tools available to PR pros in the areas of social media monitoring, analytics, newswires, and more Tech company AirPR created an infographic mapping out the various tools ...

Global data center provider Equinix and managed service provider Carpathia Hosting partnered to produce an infographic that accurately captures the pulse of mobile content. The visual serves to ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. Looking to utilize LinkedIn ads in your social ...