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Coke’s New AI-Generated Ad Required 100 Staff and 70,000 AI-Generated Clips, and It Still Looks Like Garbage
Coca-Cola is back with another series of AI-generated ads to herald the holidays — and they look just as bad as they did last year. The new ad campaign, titled the “Holidays Are Coming,” is a callback ...
After a major backlash in 2024, Coke and the L.A. studio it hired have produced a new synthetic spot they believe viewers will like a lot more; "The craftsmanship is ten times better." Will they? By ...
Forbes contributors publish independent expert analyses and insights. Dan Gingiss covers news impacting your customers and employees. Everything about artificial intelligence tends to move at warp ...
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