AMC Theaters will soon run even more commercials before its movies start, adding non-trailer ads to its pre-movie spots.

AMC Theaters will begin showing more ads before movies on Tuesday. According to their website, the preshow ad time is expected to run between 25 and 30 minutes.

AMC Theaters is offering a chance to watch the newest releases at a major discounted rate starting this summer. Beginning July 9, moviegoers can enjoy 50% off the normal adult-evening movie ticket … ...

AMC Theatres is confident its new business model of running ads before movies won’t discourage filmgoers from coming to movies at the theater chain.

Movie theater company AMC Entertainment Holdings' unusual step in inviting loyalty customers to buy shares for its IPO alongside Wall Street investors may not pay off for movie-theater goers, but ...

AMC Theaters has revealed it will add EVEN more commercials to its pre-movie lineups, and these ads won’t be just trailers anymore.