Satya Nadella’s Plan To Take On TikTok With Xbox Makes No Sense

The head of Microsoft thinks he has the solution to Xbox's woes with a plan to go after TikTok and other time-wasters. It won ...
Video Games Chronicle

Microsoft’s CEO agrees Xbox’s competition isn’t other gaming platforms, it’s TikTok

Microsoft CEO Satya Nadella has echoed comments from Xbox’s leadership that the company views its competition in gaming not as other game platforms, but short form video like TikTok.