UPN unveiled a revamped look to advertisers Thursday, dropping its circle-triangle-square logo in favor of a new, circular graphic.

UPN revealed its new image campaign and logo design today to advertisers and news media attending UPN's 2002 Upfront Presentation at Madison Square Garden in New York City.

Fox-owned UPN affiliates that will lose that affiliation when The CW launches in September have already abandoned the UPN brand.

IF UPN can live without Ch. 9, then Ch. 9 can live without UPN. Fox-owned Ch. 9 yesterday removed the “UPN” from its on-screen logo and renamed its nightly newscast, which is now called… ...

UPN and its weblet rival, the WB, have competed on generally equal footing among viewers since both started broadcasting in 1995. But the WB has what UPN has always lacked: an identity. With the ...

Get ready for "Amish in the City," a UPN reality show following sheltered Amish teens as they venture out of their rural environs.