Blake Lively pulled a Taylor Swift as she stepped out at an 'Another Simple Favor' promotion event on April 29 with a $6,000 purse that was an Easter egg for the film. Here's the meaning behind the fast food-coded accessory.

Blake Lively turned the Another Simple Favor screening into a family affair. Blake, 37, was all smiles as she posed on the red carpet with her arms around sister Lori Lively, mom Elaine Lively, sister Robyn Lively and brother-in-law Bart Johnson, as well as the couple’s daughter, Kate. (Robyn and Johnson, who tied the knot