The core purpose of marketing is to persuade consumers to take desirable action. Human decision-making can be influenced in many ways, including the three rhetorical methods of persuasion known as ...

ChatGPT is officially an AI-powered web search engine. The company is enabling real-time information in conversations for ...

Marketing attribution models are commonly used to track which channels drive consumer purchases. A better approach comes from the concept of media influence.

Viral falsehoods and sham images can influence people’s views and actions about everything from the Super Bowl to elections.

A recent study from the US has found that the real-world performance of popular Retrieval Augmented Generation (RAG) research ...

The Danish-Swedish 42-year-old man, who was not named but has been identified by Swedish media as Rasmus Paludan, founder and head of the Danish nationalist anti-immigration party Stram Kurs, had been ...

Their website identifies them as a news outlet that produces factual “pro-democracy news” from the ... the network runs ...

Matter 1.4 has been released, improving the interoperability of the smart home automation standard to work more easily.

Former President Donald Trump posted to social media an unsupported claim about "massive CHEATING" in Philadelphia, which he ...

Biometric Data Policy Statement and enforcement actions, including those involving Rite Aid, Everalbum, and Facebook, and ...

The West Wing cast has reunited to endorse Harris in a new ad released today in partnership with anti-Trump PAC The Lincoln Project.