What makes Banana Ball different isn't just the dancing umpires or golden capes — it's the philosophy. Jesse Cole built a brand around fans-first thinking, eliminating friction, speeding up the game, ...

In today's digital world, content is currency. To personalize customer experiences across channels, B2B and B2C marketers alike create content for four different audiences, on average, and 28% of B2C ...

The pandemic has caused unprecedented upheaval in the corporate world, and we marketers are trying to find our bearings in an environment unlike any we have known. Granted, some of the changes we are ...

Vendors push unneeded upgrades, forcing marketing leaders into cycles of constant, costly replacements that solve nothing.

Threat actors have been exploiting a zero-day vulnerability in legacy Sitecore deployments to deploy WeepSteel reconnaissance malware. The flaw, tracked under CVE-2025-53690, is a ViewState ...

Attackers are leveraging a sample machine key in Sitecore products for initial access before ViewState code injections lead to escalated privileges and lateral movement across the network. A sample ...

Security analysts at the Mandiant Threat Defense team have disrupted an attack exploiting a zero-day vulnerability in Sitecore, a popular content management system (CMS) used by companies such as HSBC ...

Sitecore patched a critical zero-day deserialization flaw affecting legacy deployments Threat actors exploited the vulnerability to deploy malware like WeepSteel Mandiant intervened mid-attack, ...

The CMS Sitecore Experience Manager (XM) and Sitecore Experience Platform (XP), which are available as cloud and on-premises solutions, are affected by a critical vulnerability. Attackers can inject ...

Personalization isn’t just marketing — it’s the key to making every shopper feel seen, and retailers can finally scale it. In A scalable framework for digital transformation in retail, I outlined ...

The wealth management industry is transforming, driven by data as organizations use analytics and AI to create hyper-personalized portfolios. Investors today, from high-net-worth individuals to ...

Agent-to-Agent platform integration. Siteimprove and Optimizely connect AI agents for automation of digital content ...