Crumbl, a dessert company that began in Logan, Utah, in 2017, has rapidly grown into a viral sensation. Known for its oversized treats, Crumbl's success is fundamentally tied to its digital strategy.

Celebrity investor Kevin O'Leary says the window to buy TikTok with its current Chinese-owned algorithm has officially closed ...

In a recent TikTok video, Lisa Remillard, a/k/a “The News Girl,” told viewers that she had an update for them about a ...

TikTok star Sana Yousuf’s tragic murder in Islamabad has sparked widespread outrage. Suspect Umar Hayat was arrested after allegedly killing her over rejected friendship advances.

You’ve heard of the #InMyFeelings challenge. On TikTok, the former Musical.ly app where Gen Z vies for 15 seconds of fame, that’s just the beginning.

As an official partner of the 78th Cannes Film Festival, TikTok returned with robust programming designed to connect the ...

The accusations stand that the 15-second videos are killing our attention spans, consequently forcing the reduction of song lengths to be imposed in the studio. But, how fair is this? Indeed, these ...

TikTok’s viral trends are turning Netflix shows into overnight sensations, bringing a new feature by Netflix that mimics the short-form video experience ...

Is TikTok empowering or endangering the health of kids and teens in the U.S.? As an emergency physician, I often ask myself ...

Mildred Xorlali Babantsi Follow; 10 Thoughtful Ways to Support Your Friend’s Business (Beyond Just Buying Something) Let’s be ...