A basic business class fare means some customers might pay additional fees after dropping thousands on their tickets.

But Delta’s AI system, powered by Israeli company Fetcherr, digs much deeper into personal data. A system that uses AI for ...

In the latest sign that we're living in a late-stage capitalist hellscape, US airline Delta is looking to harness the power ...

The Netflix streaming service has admitted to using artifical intelligence for the first time in order to scale up the look ...

Prices are based on Delta’s internal data, such as historical bookings, as well as external variables like weather and market trends.

AI will determine the highest possible price that each individual passenger is willing to pay for their flight ticket. Delta ...

Jacqueline Leapheart was born and raised in Midland and now works for Adoption Option Inc., which was started by her mother. Leapheart grew up with her parents and two siblings before graduating from ...

Delta’s personalized AI pricing tech is provided by travel firm Fetcherr, which also partners with Virgin Atlantic, Azul, ...

Delta Air Lines has begun to use AI to price tickets, charging people based on a calculation of what they should pay rather ...

About 3 percent of Delta’s domestic ticket prices are now determined by artificial intelligence (AI), with plans to raise ...

Southwest Airlines Co. (NYSE:LUV) is one of the largest airlines in America. Its shares have gained 11% year-to-date after ...

Delta Air Lines has revealed that it wants 20pc flights to be priced using AI by the end of the year, up from 3pc presently.