Some critics declared the new logo went "woke" for removing the character known as "Uncle Herschel," who sat on the titular ...

The backlash over Cracker Barrel's new logo ignores the fact that the company once openly fired gay workers, sparking a ...

Cracker Barrel changed its iconic peg game text to be less harsh, replacing "just plain dumb" and "eg-no-ra-moose" with ...

Cracker Barrel stock falls over 10% after logo change sparked customer outrage by nixing Uncle Herschel figure for tex-only ...

Cracker Barrel admitted Monday it could have unveiled its new logo better after facing backlash from some customers and right ...

Cracker Barrel badly misread its own customer base — and our culturally sensitive times — in trying to spruce up its image, ...

According to the latest financial reports, two of the three largest shareholders of Cracker Barrel stock are Blackrock, Inc.

The "old timer" — a.k.a., “Uncle Herschel” — will still appear on the menu and road signs: “He’s not going anywhere,” the ...

Southern restaurant chain Cracker Barrel admitted the launch of it's new text-only logo didn't quite go as planned. The ...

Cracker Barrel – known for its nostalgic atmosphere and Southern fixins like chicken fried steak – ditched its telltale charm ...

Cracker Barrel has responded to conservative backlash concerning its recent rebranding and new signage, which involved ...