The Meta AI app could soon get a paid tier, similar to the ones offered by rivals like OpenAI, Google, and Microsoft. Meta CEO Mark Zuckerberg described the plan during a Q1 2025 earnings call on Wednesday, saying there’s an opportunity to offer a “premium service for people who want to unlock more compute or additional functionality” in Meta AI.

One day after Meta rolled out its standalone AI app, Mark Zuckerberg has shared more about how the company plans to eventually monetize its generative AI assistant. During the company’s first quarter earnings call,

Mark Zuckerberg’s technology conglomerate Meta, is set to launch a standalone artificial intelligence app that will rival OpenAI’s Chat GPT. Set to be released later this year, Meta AI hopes to become a leader in its field by the end of the year.