Agencies that see AI only as an efficiency tool risk falling behind. Gopa Menon of Theblurr says, real winners are using it ...

As the communications partner, the agency is expected to focus on driving impactful and innovative media communications and ...

Currently, outdoor advertising is levied with a GST rate of 18%, which, according to the complaint letter, IOAA considers ...

The updates focus on creative diversification, enhanced use of creators and Reels and expanded shopping features across ...

The feature is added to the app on Friday, enabling users to connect several reels into an ongoing set, it is expected to ...

Manav Sahni of Nestlé India discusses how Milkmaid is increasing its influencer marketing investments during festive seasons ...

The joint venture between Yakult Honsha in Japan and Groupe Danone in France also revealed its goal of achieving double-digit growth every year until 2030.

The Austrian luxury house said the decision to announce the actress as the new brand ambassador reflects India’s importance ...

With over a decade of experience, Das has previously led Levi Strauss & Co. as Senior Director - Marketing and Brand Experience for South Asia, the Middle East & Africa.

This experience will see Ananya Panday and her A-team host four guests for a behind-the-scenes fashion and glow-up session at ...

As a strategic communications partner, the agency is expected to lead the platform’s communication strategy focused on ...

Venkataramana brings close to a decade of experience across media and FMCG, most recently serving as Senior Director - Cricket Brand Solutions at Viacom18.