The evolution of Ford's blue oval was long, sometimes bizarre, and ultimately cemented by the company's refusal to change with trends of the time.

Ford Motor Co.'s lead clay sculptor Jeff Royer gets to see Ford's past and its future on a daily basis. Royer, who has worked for Ford for 15 years, spends part of his day modeling clay sculptures of ...

Ford Motor Company is rebranding its motorsports program to Ford Racing. The rebrand and new logo were announced Thursday in a letter to employees by Will Ford, the great-grandson of company founder ...

In a giant parking lot, few emblems hit harder than Ford's blue oval. It's more than a badge bolted to the grille of a Fusion — it really is rolling Americana. A piece of industrial propaganda with a ...