Chipotle, Brian Niccol

Starbucks' new CEO, Brian Niccol, took over in September. The company's former CEO, Howard Schultz, believes in his successor ...
Brian Niccol inspires a lot of confidence. So much, in fact, that when Starbucks announced the former Chipotle chief would ...
Brian Niccol was hired to turn the company around. He’ll have a better chance the more time he pledges to be in Seattle.
Redburn Atlantic’s Edward Lewis downgrades coffee-shop giant after new Chief Executive Brian Niccol unveils his “Back to ...
Starbucks’ new strategies are rooted in the same foundational principles that helped the company succeed internationally.
Wall Street applauded when Starbucks Corp. named Brian Niccol to head a rebound effort. Three months later, the cheers are ...
The customer is always right” is a credo that is often used and applies especially to consumer-facing businesses like Starbucks ...
The practice of writing a customer’s name or drink modifications on their Starbucks beverage with a marker — a normal part of ...