WPP is facing its third year of worsening performance after growth of 0.9% in 2023 and a decline of 1% in 2024. That ...

India’s ad game is shifting—celebs grab attention, but it’s creators who spark conversations, conversions and cultural ...

Influencer marketing in India has shed its experimental skin. What began as a niche tool for D2C discovery is now an integral ...

Articles written by Danny Advani ...

The first ever Cannes Lions Grand Prix withdrawal for AI misuse signals a watershed moment, but is this just the beginning of a much bigger reckoning for marketing in the AI age?

The two FMCG majors swap sweet jabs over shelf space and social messaging—proving DEI can still spark strategy, not just slogans.

Folding logos into logos isn’t leadership Glassbox Ventures’ founder and CEO instead equates it to a delay dressed as design.

As AI tools become increasingly essential in creative workflows, an independent initiative backed by Springboards has launched the first benchmark to measure the true creative instincts of large ...

CloudTV enters India’s CTV ad market with Magnite tie-up as it eyes scaled monetisation With 12 million screens and Magnite in tow, CloudTV enters the ad arena, eyeing India’s shifting viewer habits ...

Rob Reilly at Cannes 2025: Why advertising needs better PR (and even better ideas) WPP’s Global CCO on zero mentality, AI acceleration, creative reinvention and why the ad industry should finally ...

Cannes Lions 2025 rocked by multiple controversies over AI, authenticity, and licensing A week after the festival closed, São Paulo-based DM9, part of the DDB network, withdrew three award-winning ...

Connect with India’s Cannes Lions winners; uncover their creative strategies and forge new connections at the Cannes Homecoming 2025 celebration.