The latest league and sports marketing news. Humana launched Invite, a fully integrated marketing campaign positioning ...

The catch is that the brands or agencies won’t know who exactly worked on their ideas, because the network is completely ...

Bucci spoke with Campaign about upcoming projects, including a creator network, and reflected on the past 100 days after returning to the independent agency.

Publicis' upbeat growth forecast is in contrast to a number of other holdcos, the majority of which are projecting low or declining growth; most notably, WPP expects an annual revenue drop of between ...

That was the jarring reality confronting Bay Area residents as ReloShare and Adam&EveDDB U.S. launch No Room to Dream, an immersive installation that transforms vehicle backseats into intimate ...

At 87, Worldwide Partners is tearing up the holdco playbook with no HQ, no hierarchy—just a network out to prove that being ...

With a new ‘Cravemark’ and help from Shaboozey, the pizza giant and agency WorkInProgress reconsiders its identity from a position of strength.

Demand-side platform The Trade Desk (TTD) has announced a new partnership with commerce media technology company Koddi that ...

Interpublic Group media agency Initiative is set to manage the global media business for the consumer healthcare division of Bayer when it transfers from WPP agency EssenceMediacom. A full breakdown ...

Clash Royale’ Halloween campaign with William H. Macy uses a major game update to raise awareness for organ donation.

The ‘Nobody Wants This’ actress had creative input in the P1T-developed campaign, which joins a slate of new credit card campaigns featuring famous faces.